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International media have picked New Zealand as one of the
hottest destinations in the world.
Vanity Fair - 'New Zealand is In’.
New Zealand was also on the cover of the New York magazine
as one of the ten global destinations to ‘warm you up
or chill you out’. Recent features in UK magazines Wanderlust,
Food & Wine and Tatler, and US magazines Outside Magazine
Traveler, Travel & Leisure , National Geographic
Adventure and Food & Wine pitched New Zealand as
not only a great country for the outdoors, but a stylish,
contemporary destination.
Tatler (UK) says that New Zealand has come into its own as
a destination “Now, finally, New Zealand is itself.
It is intensely sophisticated…” while Travel &
Leisure Style magazine (US) gave New Zealand cover billing
as a ‘Destination with Style’, up there with Tuscany,
Paris, London, Bangkok, Berlin, Arizona, Istanbul and Tokyo,
saying: "Auckland. The host city of the America's Cup,
comes into it's own as New Zealand's capital of style".
Conde Nast Traveler, boasted a 12-page article on New Zealand’s
Middle-earth Magic, with a 2-page Prices and Places guide,
while Food and Wine magazine, has a six page piece on why
there is a “New Zeal for New Zealand.”
Ostensibly focusing on New Zealand as the setting for the
filming of The Lord of the Rings trilogy, the recent Conde
Nast Traveler article raves about New Zealand scenery, saying:
“If there were an Oscar for best supporting location,
New Zealand would be a shoe-in for The Lord of the Rings,
the movie, however it is merely a preview for the real thing”.
To prove its point, it features stunning double-page images
of the Pinnacles in the Wairarapa, Cape Palliser, Queenstown,
Glenorchy and Milford Sound.
As well as looking at wine producers and types of wine produced
in New Zealand, the six-page Food and Wine magazine article
gives a rundown on lodges and restaurants and shopping tips
for New Zealand.
It portrays New Zealand as being ‘scene-stealing’,
saying “The Lord of the Rings, the America’s Cup,
Sauvignon Blanc: These are just three reasons New Zealand
has become such a fashionable destination.”
Source TourismInfo
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